Let’s Build Our First Sales Rep Scorecard

First Sales Rep Scorecard

CFOs who have been writing articles for many years still suffer from the curse of knowledge. That is, on some topics, I assume you know what I know, and that applies to simple scorecarding techniques.

Yesterday, I spent nearly two hours visiting with Kit, an operations manager for a distributor ranked number one in its market niche. His company has no simple scorecards to share with managers and other team members regarding unit and dollar sales.

During that two-hour meeting, I showed him my three to four techniques, starting with a blank sheet of paper and ending with the result. I think he liked it because he took a picture of my screen. “Kit, why don’t I just email what I created in Excel?”

In the video below, I’m assuming this small company only wants to track unit sales for the widgets they sell. In your situation, your scorecard requirements may be more complex. Since I’m in teaching mode, I wanted a simple starting point. Use this to stimulate creativity for your organization. As always, hit me with questions.

Follow-Up Questions

  1. What is the purpose of a scorecard?
  2. Did you find the concept of wireframing useful or not?
  3. Mark did not show a sub-servient scorecard for each rep. Will you?
  4. Should actual data be imported vs. being keyed in? Why or why not?
  5. If you create your first scorecard, how will you use it?

As a client, as always, if you want the model, just let me know.

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